‘It’s actually a human person, undergoing real emotions’: how podcasts can impact attitudes around mental health

By Elise Carrotte, Lisa Phillips, The University of Melbourne

Millions of people listen to podcasts each year. Podcast content is diverse, with popular genres including true crime, comedy, and society and culture.

In our research, we’re specifically interested in podcasts that talk about mental health.

People listen to mental health-themed podcasts for many reasons: to understand mental health issues better, to learn self-help strategies to support their mental health, and for inspiration or motivation.

Podcasts can also bring attention to issues faced by marginalised communities.

People living with mental health issues regularly face stigma and discrimination, such as being unfairly treated in workplaces and healthcare settings.

Podcasts have the potential to raise awareness about unfair treatment and challenge myths. There are certain features of podcasts which can potentially impact listeners’ knowledge and attitudes around mental health.

In our newly published research, we have explored how podcasts about mental health can be designed in a way that reduces stigma and discrimination in the community.

Powerful storytelling

Podcasts can be “edutainment”: a great way to draw listeners’ attention to important topics and explore complex issues.

Conversational language, expert interviews, compellingly crafted stories and clever use of sound and music can help make these topics dynamic and interesting.

Podcast listening is intimate. People often listen to podcasts alone via headphones, making the experience immersive. Many podcast listeners feel very connected to podcast hosts and guests. They also connect with other listeners through online communities.

Podcasters can use these features to connect with listeners around complex topics like mental health. As a result, listeners may absorb and trust messages received through the podcast.

Researchers argue engaging with personal stories can help people experience empathy – like they are stepping into the shoes of someone else. They can be taken on an emotional journey, which can help them see things differently.

Read Full Story https://theconversation.com/its-actually-a-human-person-undergoing-real-emotions-how-podcasts-can-impact-attitudes-around-mental-health-203241