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Pixstory is a new social media platform committed to transparency, integrity, and decency in which users are held accountable to the truth. Pixstory addresses a critical gap in existing social media spaces by creating a platform that is reliable, safe, and evidence based. As with other social media apps, Pixstory users can post photos and stories and engage with the content posted by other users. What sets Pixstory apart is that it provides an innovative multi-dimensional template for displaying posts that allows users to challenge inaccuracies or abuse and support quality content. Pixstory’s format limits singular interpretations of complex issues and fosters structured, meaningful debate. Pixstory was founded on the values of honesty, integrity and accountability with the aim of leading a behavioural shift in the social media space.

How does Pixstory Work?

Users create a “Pixstory” by combining 1-12 pictures with up to 360 words of text or one minute of audio. All posts are subject to checks for abuse or pornography by sophisticated algorithms. Users “Support” or “Challenge” posts and earn a higher “Integrity Score” by maintaining a track-record of posting compelling fact-based posts. Challenges to a story are reviewed by moderators, with help from experts. In case a challenge is upheld, that post is replaced and the integrity score of its creator will decline. Pixstory’s algorithms give more visibility to posts by users with higher integrity scores.

User Badges

Pixstorians can earn badges based on their integrity score and proficiency in a topic.

Does it require a subscription?

Pixstory is a free, ad-supported platform for now. Pixstory will later provide a paid subscription version with an ad-free experience that includes access to premium content. Users who earn topic badges can opt to put some of, or all, their content behind a paywall. Pixstory will not accept ads that promote hate, discrimination, or misinformation.

What else does Pixstory offer?

Users can chat with other members through the in-app chat feature. They can also connect with other users based on their interests or geographical proximity. They can also showcase their work using special pages, that can be used to create a network of likeminded users.

Our board

Peter Watson

Former President & CEO of the US Overseas Private Investment Corporation (now called US International Development Finance Corporation). Watson previously served as the Chairman of the US International Trade Commission, and as White House Director of Asian Affairs at the NSC. He was appointed Officer of the New Zealand Order of Merit in 2002, and Companion of the New Zealand Order of Merit in 2012.

Koji Tsuruoka

One of Japan’s most respected diplomats. Tsuruoka was ambassador to the UK, the Prime Minister’s Personal Representative in the G7 and G20 Summits as Deputy Minister for Foreign Affairs, and Japan's Chief Negotiator for the Trans-Pacific Partnership. He held key roles in the Ministry of Foreign Affairs, including the Director General posts for Global Issues, International Legal Affairs Bureau, and the Foreign Policy Bureau.

Aruna Sundararajan

Former Telecom Secretary of India. Sundararajan has been a pioneer in the e-literacy programme in India, and has more than three decades of experience in a variety of leadership roles in governance. She is also recognized as a pioneer in introducing various globally acclaimed initiatives in the Information Technology and Telecommunications sectors in India.

Cody Keenan

Cody Keenan worked with President Barack Obama for 13 years, most recently as Director of Speechwriting at the White House and as his post-presidential collaborator. He is a partner at Fenway Strategies, a professor at Northwestern University, and sits on the board of the Edward M. Kennedy Institute for the United States Senate. His first book, “Grace: A President, His Speechwriter, and Ten Days in the Battle for America”, will be released in 2022.

Prof Amitabh Mattoo

Co-chair of Australia India Institute. Prof Mattoo holds positions in Jawaharlal Nehru University, New Delhi, and University of Melbourne, Australia. He was also former Advisor with Cabinet Rank to Government of Jammu & Kashmir. He has been awarded the Padma Shri, the fourth highest civilian honor in India.

Prof Dinesh Singh

Renowned mathematician and former Vice-Chancellor of the University of Delhi. Prof Singh is a distinguished fellow of Hackspace at Imperial College, London, and has been an adjunct professor of Mathematics at the University of Houston. He has been awarded the Padma Shri, the fourth highest civilian honor in India.

Appu Esthose Suresh

Founder and CEO of Pixstory. Suresh is Senior Fellow, International Inequalities Institute, London School of Economics. He was earlier Editor (Special Assignments) at Hindustan Times. He has done extensive work on the changing pattern of communal riots in India, making a significant contribution to a sensitive and complex topic. He has also done original work on mapping economic inequality in India using cash as a proxy.




We are being helped in our endeavor to make the internet a better place by our early backer Dwight Howard. The NBA eight time all-star and Philadelphia 76ers centre told Good Morning America that he wants to spread love and conquer hate on the internet through Pixstory. Dwight says he sees Pixstory as a platform that allows athletes to speak with fans around the world without the worry of toxicity.