Kim Soo Hyun Dominates April Drama Actor Brand Reputation Rankings"

The Korean Business Research Institute has disclosed the brand reputation rankings for drama actors this month! The rankings were determined by analyzing media coverage, participation, interaction, and community indexes of 50 actors featured in dramas airing between March 10 and April 10.

Kim Soo Hyun secured the top spot this month with a brand reputation index of 4,673,781. Notable phrases in his keyword analysis included "Queen of Tears," "Kim Ji Won," and "viewership ratings," while his top related terms encompassed "heart flutter," "handsome," and "heart skip a beat." Kim Soo Hyun's positivity-negativity analysis revealed an overwhelming score of 89.55 percent positive reactions.

ASTRO’s Cha Eun Woo claimed the second position for April with a brand reputation index of 4,421,563, while Moon Sang Min secured third place with a score of 2,443,068.

Kim Ji Won closely followed in fourth place with a brand reputation index of 2,362,540, and Kim Nam Joo completed the top five with a score of 1,720,024.