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The French Football Federation (FFF) is gearing up to seek a new kit and equipment supplier for the national teams starting in 2026, as reported by L’Équipe. Currently under contract with Nike, the agreement is set to conclude in two years, prompting the FFF to initiate a tender process in April 2024.
Nike are currently providing kits and training gear for men’s, women’s, and youth teams. The existing €50.5 million annual deal with Nike motivates the FFF to explore options for a potentially more lucrative eight-year contract with the next supplier.
With players like Kylian Mbappé bringing prominence, the FFF anticipates attracting competitive offers. Rivaling Nike, Adidas and Puma have entered the picture as potential contenders for the coveted role of France's kit supplier from 2026.
This move introduces heightened competition, making the continuation of Nike's contract uncertain. Notably, Nike's current association with France has spanned a minimum of 15 years, marking a significant chapter that may undergo a transition in the coming years.
Recently Portugal and Al Nassr too have changed their kit suppliers to Puma and Adidas respectively. What would it mean for Nike to lose another top jersey seller? Let me know your thoughts...