As India's general elections approach, the ruling Bharatiya Janata Party (BJP) asserts its dominance by securing a significant share of campaign resources, ranging from helicopters to online advertisements. With nearly a billion eligible voters, the elections mark a pivotal moment as the BJP, led by Prime Minister Narendra Modi, aims for an unprecedented third term.

Campaign preparations have intensified, with the BJP strategically allocating resources for extensive electioneering across the nation. The party has secured a substantial portion of reservations for domestic private helicopters, enabling its leaders to traverse diverse regions to connect with voters effectively.

Helicopters have emerged as a preferred mode of canvassing, with demand surging by about a third since the last elections in 2019. The BJP's robust campaign machinery accounts for over 60% of helicopter activity, underscoring its commitment to comprehensive outreach.

Additionally, the BJP leads the way in online advertising, with significant investments in platforms like Google and Facebook. Data reveals that the party has allocated substantial funds for digital campaigns, further amplifying its visibility and reach among voters.

The BJP's formidable financial prowess is evident in its election expenditure, significantly surpassing its rivals. With a well-funded campaign bolstered by extensive resources, the party aims to secure a decisive victory, signaling its continued dominance in Indian politics.