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By BestMediaInfo Bureau
At the FICCI Frames 2024, Telecom Regulatory Authority of India (TRAI) Chairman, Anil Kumar Lahoti, said that the consultation paper on the new National Broadcast Policy will be released within the next few days.
In his first public appearance after becoming the TRAI chairman a few weeks ago, in a discussion with Harit Nagpal, Chief Executive Officer (CEO), Tata Play, Lahoti highlighted 10 focus areas of the policy.
The focus areas include encouraging production and promotion of local content, making India a global hub in content creation and content uplinking, strengthening public service broadcasting and how to have growth in all the various verticals of the M&E sector.
Other focus areas are, ease of doing business, combating piracy, enhancing the scope and leveraging of terrestrial broadcasting, reviewing the current audience measurement system and strengthening the role of broadcasting in case of disasters.
Lahoti highlighted that TRAI had conducted a pre-consultation regarding the National Broadcast Policy to identify the focus areas and is now almost ready with a detailed consultation paper which will be out within the next few days.
“TRAI has been tasked with providing recommendations and input for this policy. We conducted a pre-consultation with the industry to identify key areas of focus. Soon, we will release a detailed consultation paper, gather input from the industry, and subsequently provide recommendations,” Lahoti said.
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