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By BestMediaInfo Bureau
I've frequently wondered whether the Indian automotive sector has birthed a genuine automobile marque. While we boast mega-corporate names like Maruti, Tata and Mahindra (and I'm inclined to regard Maruti Suzuki as an Indian brand, given its defining presence since the 80s), do we genuinely possess a cult car brand? Consider the likes of City, Civic, Accord, Mustang, Q3, Q5-all progressing through their distinct 'generations.'
The Indian automotive sector has consistently looked towards fresh monikers for their next generation of vehicles. Let me give you a few examples to illustrate what I mean.
The Mahindra Armada - it is what looks like a 5-door version of the first generation of Thar (which itself was an evolution of various Mahindra vehicles). It is evident that the first Bolero was almost like the next gen of Armada and the old Scorpio would have been the evolved Bolero.
Having observed the conspicuous stages of evolution and modifications, Mahindra did not name any of these vehicles Armada, instead, they were referred to as Bolero and Scorpio. It was only recently that the Scorpio - N came along as the new Scorpio, but almost as a fail-safe sales mechanism, the old Scorpio still sits alongside the Scorpio Classic.
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