A cold email is an initial e-mail that is sent to a receiver in order to gain a benefit in terms of favor, sales, opportunity or any other dual-sided gain.

Cold emailing is harder than most communication for two reasons. You have no relationship with your audience yet, and you lack non-verbal feedback, so you can’t modify your approach in real time. As a result, many cold emails fail. But here are some amazing tips regarding cold emailing that will help you in succeeding.

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